Blox. OK. I've said it before, I really like Blox. The demos are incredible! I just saw new talent for Blox on HSN. I say, bring back Jason! He was such a good host...I actually miss him. I'll keep my eyes out for him with other products. I've posted two videos, one with Jason, and one with the new "other" talent. I think you'll agree which one is best...see what a difference the host makes? I can say that because I know that I would be a HORRIBLE host! Enjoy...
Jason Williams:
"Other" Talent:
May 19, 2009
May 18, 2009
Neckline Slimmer - sit-ups for your neck
Neckline Slimmer. As we age, our necks start to droop...or so I'm told. The same thing happens to our butts, our stomachs, and pretty much the rest of our bodies. We have purchased millions of exercise products and videos to tighten our rears, flex our fronts and to remove our cream filling from our insides. Some work and some don't, but until today, no one has solved the problem of how to slim down our sagging necks. I suppose we could stand to lose some weight, and that would help, but if I want to have a "ripped" neck, there just isn't a simple solution.
Manual workouts can be painful...
Yoga sounds good...but I'm not sure I'm really into it...
Ahhhh...but now there's an easier way to go from this to that (and apparently, the device will help you lose weight all over your face...)
I suppose they can explain better than I can...
May 15, 2009
Dot-A-Lot...Train Wreck?
Dot-A-Lot. Some ads are effective because you just can't turn away when they are aired. I like to call these spots "train wrecks..."
...not an original phrase, I know, but it couldn't be more fitting for the new Dot-A-Lot ad. The music and announcer are non-stop, in-your-face and INCREDIBLY ANNOYING! IN FACT, FOR ME, WATCHING THIS AD IS LIKE READING AN EMAIL WRITTEN IN ALL-CAPS...ANNOYING ISN'T IT?!? With all that said, is this really what kids' products are coming to? I remember when I was growing up that I could entertain myself for hours with just a paper and pencil. Sometimes, we couldn't even afford the pencil. But today, there is an endless supply of tools to help aspiring artists begin their careers as soon as they are old enough to wipe their own behinds. Dot-A-Lot clearly makes a lot of dots, but it should receive more praise for making me so dizzy that I couldn't dial the phone to purchase... I don't think I'm alone. When I went to http://www.getdotalot.com/ to check it out, the site is no longer available. Maybe I mistyped the address...I don't know...I'm still a bit dizzy.
...not an original phrase, I know, but it couldn't be more fitting for the new Dot-A-Lot ad. The music and announcer are non-stop, in-your-face and INCREDIBLY ANNOYING! IN FACT, FOR ME, WATCHING THIS AD IS LIKE READING AN EMAIL WRITTEN IN ALL-CAPS...ANNOYING ISN'T IT?!? With all that said, is this really what kids' products are coming to? I remember when I was growing up that I could entertain myself for hours with just a paper and pencil. Sometimes, we couldn't even afford the pencil. But today, there is an endless supply of tools to help aspiring artists begin their careers as soon as they are old enough to wipe their own behinds. Dot-A-Lot clearly makes a lot of dots, but it should receive more praise for making me so dizzy that I couldn't dial the phone to purchase... I don't think I'm alone. When I went to http://www.getdotalot.com/ to check it out, the site is no longer available. Maybe I mistyped the address...I don't know...I'm still a bit dizzy.
May 14, 2009
Pitchmen - Spot Sucker and Heel Stick
Pitchmen. Last night on Billy Mays' and Anthony Sullivan's Pitchmen show in The Discovery Channel, we saw a cute story about Kyle Myhra, a 17-year old boy from Colorado, that won the hearts of Billy and Sully. They took him all over the country to help him pitch his products to TeleBrands, Idea Village and Media Enterprises. A very cute story, and clearly, Billy and Sully were sucked in by the story. The product itself may never make it big, but it's great to see young inventors giving everything they have to chase a dream. And, none of us can predict the hits 100% of the time, so if Billy really gets behind this, it just may work. Kyle holds his own, annd may be a future pitchman himself. Check out this local Colorado news story on Kyle:
Heel Stick. I reviewed the Heel Stick ad in March, 2009. I wasn't singing it's praises, primarily because I REALLY don't like looking at feet...especially in HD! However, according to last night's airing of Pitchmen, the media test for Heel Stick was a success - a 2.5 ratio, or $25,000 in revenue for every $10,000 spent on media. I'm surprised to see that their website isn't showing up early on Google...so I'm hoping the product continues to be successful. I'd love to see more of the Pitchmen ads successful, so here's hoping they start to show up. Check out the ad:
Heel Stick. I reviewed the Heel Stick ad in March, 2009. I wasn't singing it's praises, primarily because I REALLY don't like looking at feet...especially in HD! However, according to last night's airing of Pitchmen, the media test for Heel Stick was a success - a 2.5 ratio, or $25,000 in revenue for every $10,000 spent on media. I'm surprised to see that their website isn't showing up early on Google...so I'm hoping the product continues to be successful. I'd love to see more of the Pitchmen ads successful, so here's hoping they start to show up. Check out the ad:
May 12, 2009
The Good, the Bad, and the Ugly - Eye Treatments
Rapid Lash vs. Hydrolyze Eye Treatment. Once upon a time, there were two infomercials hawking similar products. Similar benefits were promised- "make your eyes prettier...sexier..." Similar pricing was offered. But they couldn't have been more different in the way they were sold to the public. Last week, both products introduced new infomercials. Beautiful eyes, and beautiful women were the intent from both, but the visuals didn't necessarily portray the end result. As I watched the Rapid Lash spot, I couldn't help but focus on the ugly wrinkles on the extreme close-ups. In fact, the wrinkles were so distracting that I didn't manage to see the real difference between the "before" and "after." Their website does a much better job of communicating the benifits.
On the contrary, the Hydrolyze Eye Treatment was expertly executed. Beautiful eyes...beautiful models. If I didn't already have perfect eyes with no wrinkles of my own, which is why I feel so comfortable judging the wrinkles of others, then I would be tempted to buy. When you watch these ads, pay attention to the difference. You can easily predict which will be the hit.
Rapid Lash:
Hydrolyze:
On the contrary, the Hydrolyze Eye Treatment was expertly executed. Beautiful eyes...beautiful models. If I didn't already have perfect eyes with no wrinkles of my own, which is why I feel so comfortable judging the wrinkles of others, then I would be tempted to buy. When you watch these ads, pay attention to the difference. You can easily predict which will be the hit.
Rapid Lash:
Hydrolyze:
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