You all know I'm a big fan of finding the best and worst of As Seen On TV spots. From the bad acting to the "Oh that's actually a really good idea" products, I welcome them all. And there is never a shortage of entertaining commercials. It seems like in this economy people are more encouraged than ever to come up with the next big idea. But once you've come up with the big idea, where do you go next? Sell On TV by Jon LaClare may be just the thing you need to understand how the process works. From concepting and research, to how to hit it big and make a profit, this book is the guide you're looking for. So go check out Sell On TV and keep those fabulous products but even more fabulous infomercials coming!