June 25, 2010

Total Pillow. The Last Pillow You'll Ever Need!

Total Pillow.  There is one product in everyone's home they spend more time with than their wife, their children and their hobbies, combined!...It's your pillow.  Think about it.  How do you feel when your head hits the pillow each night.  I know I look forward to it all day.  It's hard not to smile as you forget the cares of the day and drift off to sleep in total comfort.  BAM!  When alarm sounds, you longingly want to continue in your close embrace, but eventually you have to leave it and get back to work.

Well now, you can bring your pillow with you all day!  In the car.  On a plane.  At your desk.  Even for an afternoon nap.  For me, it's not about the technical features of the Total Pillow.  Frankly, it really don't even understand what's inside that thing.  I just like that I can take my best friend with me wherever I go.  Also, my doctor always told me to get more sleep.  Now that I am sleeping two to three hours at the office each day, I feel much better.  And when I feel stressed out by my boss that always seems to wake me up at the worst time, I just coil the Total Pillow into a ball, rest it behind my back and happily dream of being in my happy place...my bed!

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June 21, 2010

Couch Coaster. Never leave the couch again!

Couch Coaster.  Leave me alone.  Don't call me.  Don't ask me questions.  Just let me watch TV!  Until now, I could sit and relax on the couch for hours, but eating and drinking were next to impossible.  Sure, I could put my soda and chips on the coffee table, but then I had to lean forward every time I wanted to take a drink.  Then, one day, I got the crazy idea that I should replace my coffee table with an ottoman.  It was great that I could put my feet up in comfort, but now I couldn't eat unless I wanted to juggle the big snack bowl and my cold, sweaty soda can.  Ugh!  What to do?  How could I watch Matlock and eat at the same time?
In comes Couch Coaster, the solution to all my woes.  Now, I can hold two drinks, a ton of snacks, my remote and my phone right by my side while I relax and submit myself to my beautiful HDTV for hours on end.  Just don't call my phone between the hours of 7pm and 11pm.  I'm busy!
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June 18, 2010

Ms.Taken, the Cubic Zirconia of teh 21st Century

Ms.Taken.  Diamonds are a girl's best friend.  Cubic Zironia is a man's best friend...that is until the girl finds out that it's not a diamond.  Rewind to 1976.  Cubic Zirconia was introduced to the world as an inexpensive alternative to real diamonds.  They look real.  They feel real.  But...you can buy them on TV for only $19.99!  Some credit Cubic Zirconia as the original product that really launched the Home Shopping Network and QVC.  Without these diamond imitations, where would we be today?  We're even seeing a resurgence of similar products now branded as "Absolute" and other more modern and acceptable names.

Now, in 2010, Ms.Taken has taken the marketing of wannabe diamonds in a new direction: fool men into thinking that you are, in fact, "taken."  Their marketing language is classic: "Who says being engaged is all that? The biggest upside is being left alone, once people spot a ring on your left hand. Whether you're trying to dodge dodgy dudes at the bar, heading to a reunion or visiting your nagging grandmother, slip on your Ms.Taken ring and act as if. It says committed, without the commitment."  Isn't 2010 all about having fun without commitment?  Why should be have to be engaged or married to have men stop bothering us?

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Their other videos are a bit less reserved, check them out on their website: http://mstaken.com/video/

June 16, 2010

Eminem Infomercial with Vince "Sham Wow" Offer

Eminem + Vince Offer = The Perfect Combination.  I'm not sure what that means, but who better to sell CDs for Eminem than Vince Offer.  If Vince were a rap artist, "Slim Shady" would be his moniker.  If Eminem were to hawk wares on TV, his style would clearly mimic that of Vince "Sham Wow" Offer.  Add together their treatment of women, and you start to wonder if they're related.  At any rate, it's fun to see infomercials turn mainstream.  Weezer was perhaps the first to market their CD release through their Weezer Snuggie infomercial.  Eminem follows suit cleverly through Vince Offer to market his new "Recovery" CD.  It hasn't quite gone viral yet, but who knows, maybe you'll be the one to start the trend...

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