Quick Chop. Brand new this past week, Billy introduced the Quick Chop. The product is EXACTLY the SAME as Vince Offer/Schlomi's Slap Chop. Can we take a moment to analyze the egos of these pitchmen? First, Billy launches Zorbeez...then Vince copies and blows Billy out of the water with the Sham Wow....then Vince launches the Slap Chop...and is copied within months with Billy's Quick Chop. The winning product? We'll have to wait and see, but my money is the on Slap Chop...Billy followed too soon.
This product has quite a history. A similar device was first launched in the 1960's as the Chop-o-Matic by infomercial legend, and the original TV pitchman, Ron Popeil. This was the first of many products that Ron Popeil sold over TV as the true pioneer of the infomercial. The Chop-o-Matic was a huge success then...why not try it again 50 years later??? Sadly, we're seeing less and less true innovation in infomercial products each year.
Check out the timeline of products through their fascinating videos below...first Ronco's Chop-o-Matic, then the Slap Chop, and finally, Billy May's brand new Quick Chop.